Brand is an AP Mage. He excels at dealing lots of magic damage and having a lot of crowd control with all of his abilities and combos. Brand is very strong during the laning phase with his heavy poke damage and burst damage with his combos, you just need to be careful as Brand doesn't have a lot of mobility so if an enemy engages you will die very quickly. When you get to the late game with Brand he becomes really strong with all of his damage and crowd control, he is amazing during big team fights.
Brand can also be played in the Dragon Lane, make sure to check the alternative build at the top of the page! The build with Brand Dragon lane is very similar to mid lane Brand however you can go for a more utility build with Rylai's and Liandry's to allow your abilities to slow and deal more damage over time.
Pre 5 Combo
All-In Combo
Brand's abilities set enemies Ablaze, dealing magic damage over a few seconds. Stacking Ablaze 3 times on champions or large monsters causes them to detonate after a few seconds, dealing magic damage.
When you set enemies Ablaze with an ability, the next abilities you land on that target get bonuses which I will talk about with each ability.
Brand launches a fireball that deals magic damage to the first enemy hit. It's important to note that this ability can be blocked by minions and monsters, so if you are trying to hit this ability on an enemy champion, make sure there is no minions or monsters in between that can block it.
If the target is already Ablaze, Sear stuns for just over a second. Most of the time you want to save Sear for when a target is already Ablaze, to have the chance of stunning that target which will make landing your other abilities much easier.
This is Brand's main damage and poke ability that works great during the laning phase. When you use this ability after a short delay fire erupts at the location dealing magic damage to enemies. If the target is already Ablaze, Pillar of Flame deals more damage.
Don't be afraid to use this all the time during the laning phase as it's an easy way to deal a little bit of damage to the enemy and you can stack your Manaflow band rune.
Brand ignites enemies near the target dealing magic damage. This ability is NOT a skill shot and is easy to hit on any target if you are within range. This ability is your enabler for other abilities to get the extra bonuses because it's really easy to set enemies Ablaze from using Conflagration.
If the target is already Ablaze, Conflagration spreads farther. This is good if you want to quickly clear a minion wave so you have some time to roam around the map or go back to base to buy more items.
Brand releases a torrent of flame that bounces up to 5 times between enemies or himself, each bounce dealing magic damage. This is Brand's big teamfight ability that does a lot of damage and can surprise most enemies when bouncing around.
You want to make sure you use Pyroclasm when there are enemies grouped up together so it can bounce around and try not to waste on just 1 or 2 targets. If the target is already Ablaze, Pyroclasm also briefly slows.
Brand does excellent with most ability power items. His primary source of damage is from all his abilities. Liandry's Torment is an excellent item for Brand because its damage over time works with Brand's passive so that you can deal even more damage. Rabadon's Deathcap is another powerful item for Brand that will increase his Ability Power, allowing his abilities to deal tons of damage.
With runes, we have the following:
Electrocute gives Brand more burst damage when using his combo. This works especially well then Brand's Sear stuns an enemy champion.
Gathering Storm gives Brand scaling Ability Power throughout the game. So the longer the game goes the more damage Brand will be doing.
When enemy champions are low on health, Brand will deal bonus damage. Giant Slayer is another good option when playing against Bruisers and Tanks that build a lot of health.
The healing from Bloodline will benefit Brand when he is dealing Damage over Time for the sustain and survivability. Legend: Tenacity is another excellent option when playing against champions that have Crowd Control.
Ability Power mages like Brand love to build as much Ability Haste as possible so he can use his abilities more often. This is especially good on Brand, so he can use his combos multiple times during a team fight.
Brand is relatively strong in the early game, you can poke enemies with Pillar of Flame and use your pre 5 combo to burst down targets and deal a lot of damage. Keep an eye out on the passive to see if you have an opportunity to deal more damage if you stack Ablaze 3 times.
You have to be very careful when stepping forward with Brand, as if you get caught out and engaged on, you can die very quickly. The best thing to do is to stay back and farm in the early game but walk up when possible to poke down the enemy.
In the late game Brand is a scary force that no one wants to deal with! All of his abilities (especially the ultimate) deal great amounts of damage and can be significantly impactful during team fights. You want to stay with your team at all times, making sure you are right at the back so you can keep using your spells and not worry about any enemies jumping onto you. Make sure you do not get caught out by yourself, you don't do well at all in a 1 vs 1 situation and you die very fast.
Overall Brand is a fun skill shot champion that can do a lot of damage. He can catch enemies off guard and burst them from 100 to 0 very quickly with his crowd control and damage from his abilities.
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